rassaf76

• Leading Oil & Gas business unit sales activities across the region to achieve growth objectives. • Directing and coordinating sales teams to maximize business performance and market penetration. • Managing strategic relationships with key clients, EPC contractors, and technology partners. • Identifying and developing new business opportunities through networking and prospecting activities. • Promoting Cybersecurity, ICT, and ELV solutions including CCTV, Access Control, PAGA, Public Address, Data Networks, IPT, MPLS, AV, VMS, VTMS, IDAS, and Structured Cabling solutions. • Building and maintaining a qualified sales pipeline aligned with business strategies and market opportunities. • Preparing commercial proposals, pricing models, and project estimations for major Oil & Gas projects and mid-form contracts. • Collaborating with vendors, partners, and design offices to develop competitive technical and commercial solutions for customers.

Expanded business opportunities across KSA, GCC, and Middle East markets. • Exceeded annual sales targets by more than 20% while improving profitability. • Developed new business opportunities across Cybersecurity, ELV Systems, Cloud Computing, Datacenter Infrastructure, Virtualization, and Digital Transformation solutions. • Built and managed a healthy sales pipeline using company sales methodologies and forecasting tools. • Collaborated with senior management to optimize sales strategies and improve sales cycle efficiency.

• Managed business development activities for ICT and ELV projects involving multiple technologies. • Supported major clients including Saudi Aramco, Royal Commission (RCC), Saudi Electricity Company (SEC), and Government entities. • Developed sales strategies to increase market penetration and business growth. • Led prequalification, tendering, proposal preparation, and bidding activities. • Expanded the customer portfolio through strategic account development initiatives.

• Managed key accounts during bidding and execution stages for Saudi Aramco projects. • Worked closely with EPC (Engineering, Procurement, and Construction) contractors and subcontractors across the Oil & Gas sector. • Managed projects involving ELV Systems and Physical Security Solutions. • Led account planning activities to maximize revenue growth, profitability, and market share. • Directed tender management, proposal preparation, and bid submission processes. • Secured major industrial and strategic Oil & Gas projects from design phase through implementation.

• Strengthened relationships with existing customers and introduced new strategic accounts. • Managed operational and commercial activities for assigned projects. • Conducted competitor analysis to improve tendering competitiveness and win rates. • Organized customer workshops, technical presentations, and solution demonstrations.

• Managed relationships with key account customers across the region. • Resolved customer issues to improve satisfaction and retention levels. • Increased market share significantly during the first two years. • Monitored market trends and competitor activities to support growth strategies.

• Managed pre-sales and after-sales activities for assigned customers and accounts. • Conducted competitor analysis and supported marketing initiatives. • Achieved promotion to Senior Specialist based on strong sales performance. • Participated in and supervised 11 exhibitions and industry events across Saudi Arabia.